Procetto Risk Advisors: Commercial Insurance and Risk Advisory in Troy, Michigan, Serving Southeast Michigan

Strengthening the Businesses that Power Our Communities

What We Do

Procetto Risk Advisors is an insurance and risk advisory firm serving middle-market businesses across Construction, Real Estate, Manufacturing, and Nonprofit. Based in Southeast Michigan, we help clients gain control of their risks and properly insure what they have built. We strengthen the businesses that power our communities for the employees and families who depend on them.

Our Services

BUSINESS INSURANCE

We place commercial insurance across Property, Liability, Workers Compensation, Auto, and specialty coverages. We take the time to understand your operations along with the strengths and gaps in your risk profile. We partner with you to close the gaps and highlight the strengths so we can tell your story compellingly to the insurance marketplace, delivering the right coverage on the best terms.

RISK MANAGEMENT

A business’s loss history is the clearest signal it sends to the insurance marketplace. We help our clients improve their signal by making the risks they accept safer, identifying which ones to avoid, and transferring others through contracts. The result is the best insurance terms and long-term operational stability.

Who We Serve

CONSTRUCTION

REAL ESTATE

MANUFACTURING

NONPROFIT

Manufacturers carry exposures from their products, property and equipment, and workforce that evolve with a global economy. We evaluate their operations to identify what to safeguard and what to insure, so they can focus on production.

Nonprofits face exposures from their directors and officers, the vulnerable populations they serve, and the volunteers who support their work. We examine their programs and coverage to protect the missions they lead.

Real estate owners and property managers face exposures driven by tenants, geography, and property conditions, all while navigating the swings of the insurance market. We assess their properties and coverage to protect the portfolios they've built.

Contractors manage job site hazards, subcontractor exposures, and fleet risks throughout every project they take on. We implement risk strategies and structure coverage that keep pace with their backlog.

How We Approach Innovation

The role of an insurance broker is changing. AI and emerging technologies are freeing brokers by automating the routine work that has historically defined the job. While many see this as just a chance to cut costs, Procetto views it as an opportunity to reinvest human talent into the areas where clients need it most: hands-on risk management support, strategic advising tailored to their business, and personalized customer service.

Procetto is built for this shift. We believe the broker of the next decade is a fully integrated risk manager, not a transactional coverage placer. We continually invest in the tools and the people to deliver on that vision.

Contact Us

It all starts with a conversation. Reach out to see how Procetto can support your goals.